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Leveraging Other Peoples’ Mailing Lists
No CommentsThis post contains a review of the Traffic Leads and Sales marketing system.
Probably the most difficult part of online marketing for beginners is building a list. For years, marketers have been saying “The money is in the list”, and in most cases, that is true as long as your list is of a good enough quality.
You often hear about the marketing “gurus” who have lists numbering in the tens or hundreds of thousands, so that whenever they promote anything to the list, they make a small fortune almost instantly.
Leveraging Other peoples’ Lists
The problem is, how do you go about building a list? When I first started out, my first list came from a Giveaway event. However, I was so far down the list of giveaways that I had only 6 people sign up. But the next Giveaway I joined, I emailed that list and they also signed up. As a result, my Giveaway was slightly higher up the list and I got 19 new signups. I continued this process with another Giveaway and built the list up to just over 100. It was slow going, but my list was building up exponentially.Let’s just stop and think about where those signups came from. Giveaways work by all members inviting other people to join them, and most people who join invite the members of their existing lists. So in effect, everyone is putting all their list members in the pot, and you get signups from any of them who are interested in your product gift.
You’re leveraging other peoples’ lists to build your own.Joint Ventures (JVs)
Joint Ventures with other experienced marketers have the same effect. The marketer sells your product to his list. In exchange, you market his product to your list, or he gets to keep a large proportion of the proceeds.
Getting a JV going with an experienced marketer is quite difficult if you’re just beginning, unless your product is unique and of outstanding quality and/or value.Giveaways went out of fashion, and JVs can be difficult to set up, so what alternatives are there?
Setting up a squeeze page and using article marketing or bought traffic is one way, but it it doesn’t leverage other peoples’ lists in the same way as the Giveaways and JVs did.Traffic, Leads and Sales
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Traffic Leads and Sales is a program that provides you with a product, but is more importantly a list-builder that leverages other peoples’ lists and/or marketing efforts.
The program is simplicity itself. Just like so many other marketing programs, you sign up and get an affiliate link to promote. Rather cunningly, it integrates directly into your own autoresponder service, so when any of your referrals sign up, they get added to your list automatically. It doesn’t end there, though. If any of your referrals go on to refer more people, they build their own list just as you are building yours, but the referrals are also added to YOUR list. In fact, this process continues down five levels.
And as they are added to your own autoresponder list, you get to market to them whenever you want.As well as building your list, the program can also be a source of income. By upgrading to any of the Silver, Gold or Platinum levels of membership. you earn an ever-increasing commission on your referrals who upgrade, right up to an incredible 100% commission for Platinum membership.
Finally, just for signing up to Traffic Leads and Sales, you get a bundle of 6 gifts worth $297.
Rating: 4 stars
As a list-building tool, it presses all the right buttons because it leverages your downline – you build your list from their efforts.
As a money-making tool it works quite well, rewarding you at a level commensurate with your level of investment in the program.
However, the commissions that you earn are a percentage of the membership upgrade fees from your referrals. To me, that feels a little like MLM or Pyramid Marketing. Fortunately, you’re not obliged to upgrade and you can still build your list, so it’s worth signing up for.Related Reading:
