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As an affiliate, you’re always dancing to the tune of the Vendor. If he cancels the affiliate program, you’ve lost an income stream (hopefully it’s not your only income stream!). If he reduces the commission paid, your income can drop severely. As an affiliate, you’re definitely not in control.
As if that wasn’t bad enough, every time you make a sale through your affiliate link, you’re adding to the Vendor’s list. You recommend the product to the customer, and then the Vendor takes over. That customer becomes just another ship that passes in the night.
It gets worse! Not only have you added a customer to your Vendor’s list, he can now direct-mail that customer with promotions of other products. If he releases a new product, he’ll mail his list directly before opening up an affiliate program, so there is no chance that as an affiliate, you will make that future sale to the same customer.
You might argue that there are always more customers available – hundreds or thousands of people come online for the first time every day. That’s true, but it’s a lot easier to sell to a list than to attract new customers.
The conventional Affiliate mechanism doesn’t include the opportunity to build your own list. You direct customers to the sales page and your job is done. If the sales page does its job, the sale is made and you get your commission.
You may well have heard of “Super-Affiliates”. They are the people who make hundreds of affiliate sales every week and earn a very good living from it. How do you reach the status of Super-Affiliate? By building lists. By capturing the details of interested parties, the Super-Affiliate builds his lists. He knows what the people on his list are interested in, so he can target them with related products. But how does the Super-Affiliate get people to sign up to his lists while directing the customers to a slaes page?
The answer is simple. By offering a free gift that is related to the product that he is promoting, and there are different approaches to doing this.
The Bribe
The affiliate writes a review of the product and posts it on his website, blog etc. He then tells visitors to his site that if they buy the product through his link and forward the confirmation email to him, he will send them a free gift.
The customer makes the purchase and sends the affiliate the required proof by email. The affiliate can then capture the customer’s name and email address, knowing that they are not only interested in the product, but they actually went ahead and bought it.This approach tells the buyer that he is an affiliate and that he will be making a commission from the sale, and that puts off some buyers. However, the method has been used quite successfully by some of the top marketers, so don’t rule it out.
The Freebie Up-Front
This is a very similar approach except that the free gift is offered as an incentive to sign up to a list. After signing up, the visitor is sent to a thank-you page. On that page, they are then told about the product being promoted. In fact, the thank-you page could even be the product sales page.
The disadvantage with this method is that the visitor could take the free gift and not go on to buy the product. However, you do have them on your mailing list, so it’s possible that you make more money from future promotions direct to your list. Alternatively, you could defer promoting the product to them at his point and use your autoresponder’s messages to sell it to them.Personally, I prefer this second method, It’s a bit more subtle than the first, and it gives you the opportunity to start building a relationship with that person before you try to sell them something.
Free products
There are a lot of MRR and PLR ebooks, reports and software available on all manner of subjects. It’s quite easy to find some suitable free gifts to offer to your visitors. Even better – create your own – it will be unique.Autoresponders
If you’re going to build a list, you’ll need an autoresponder. It’s possible to build a list without one, but with the effort involved in maintaining it, you’ll begin to regret not using an autoresponder.
The best and by far the easiest to use autoresponder in my opinion is Aweber. I started out with Aweber, moved to two others and ended up switching back to Aweber because I found the others too confusing or quirky.
Aweber are constantly adding new features and refining their existing ones, and you can set up as many lists as you want. If you don’t have an autoresponder, I truly recommend that you go for Aweber. You get the first month for just $1, just to try it out. it has to be worth giving it a shot for $1.Related Reading:
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Most Internet marketers understand that having mini-sites is the fastest and easiest way to make money online. They don’t require a lot of time, energy, or money to set up, and once you’ve got one up and running, you can sit back and just collect money from all the sales you’re making.
At least… that’s how it’s supposed to be, right?
The truth is that mini-sites really ARE easy to set up. They really DON’T require much time, energy, and money to set up. So why is it that so few people actually make money with their mini-sites?
The answer is that they never learned how to actually turn their mini-site into a profitable money-maker that runs completely on autopilot. The good news is…
IF YOU WATCH THESE VIDEOS, YOU’LL LEARN EXACTLY HOW TO DO IT!
Here’s what this is all about: My colleague Michael Rasmussen has a video course that will walk you through the process of creating a killer mini-site from the ground up, and then he’ll also teach you how to actually start making money with it right away and into the future.
If you’ve been looking for help with monetizing your mini-sites, then this is exactly what you need. The best part? The videos are FREE! I’ll tell you more about that later. First, I’ll discuss the videos themselves.
(If you’re in a hurry, you can just check the videos out right now for free)
Here’s the URL: Mini Site Profits Exposed.OVERALL QUALITY
It’s important to note that these are online videos that you access from your web browser. Michael uses Camtasia Studio to create these videos, which is the premier software for creating screen capture tutorials such as these.The first thing I noticed when I hit the play button on the first video was the incredible production quality. These are NOT your ordinary screen capture videos. In fact, I don’t think I’ve ever seen someone make videos that are this high quality before.
He uses beautifully created graphics to pass his wisdom along to you, and the sound quality is the highest you will ever hear in an Internet marketing product. They sound like they were recorded in a professional studio.
Michael explained to me that he was sick and tired of seeing all the low quality videos out there, and so he set out to create something different in order to raise the bar in our industry. I think that, when you see Mini Site Profits Exposed for yourself, you’ll agree that he has succeeded.
THE ACTUAL VIDEOS
Here’s a brief summary of each video. Obviously it’s impossible to list every single thing here, but I want you to get a feel for what each one covers, and how well it covers it.(Don’t forget that if you want to check out these FREE videos now, go to Mini Site Profits Exposed.
VIDEO 1 – INTRODUCTION
This video introduces you to the entire course, as well as the teacher himself. You’ll learn what you can expect from the course, and why it’s structured the way it is.Michael realizes that you may not have heard of him, and so he spends some time establishing his credibility with you by sharing some of his biggest successes. It doesn’t come across as bragging at all. Michael explains that, in order for you to get value from his teaching, you need to have faith that the teacher actually knows what he’s talking about. By the end of this video, you will have no doubt.
I’ve known Michael for a couple of years now, and I can vouch for the quality of his products.
By the way, this is a good lesson for all of us product developers. If you want people to accept you as an authority on any subject, you first need to establish your credibility with the reader. That way he’s willing to relax, and trust that what you’re telling him is sound advice.
VIDEO 2 – THE BASICS
This video will introduce you to the basics of mini-site marketing. This will set the foundation that all future learning will rest upon, so it’s important to pay close attention to this one.You’ll learn:
- What mini-sites are, and what makes them different from regular content sites
- Which businesses they work well for… and which ones they don’t
- The right mindset to have when it comes to creating mini-sites as part of your online business strategy
- And the different tools you need to get started
This is a great video, and does an excellent job of kicking things off, and building the foundation for the rest of the course.
VIDEO 3 – SQUEEZE PAGES
This is probably one of the most useful videos of the entire course. Every Internet marketer needs to build an email list, but how do you do it? What is the best way to capture the most opt-ins?The answer is ‘squeeze pages’. This video will teach you:
- Why using a squeeze page is far superior to other opt-in methods
- The single most important thing you must include at the top of your squeeze page to skyrocket your opt-in rate
- The secret structure of a squeeze page, and why most marketers get it wrong (which costs them a LOT of money)
- The most important to include in your opt-in process that will make sure that people actually receive your email
After watching this video, you’ll know everything you need to know to start building a massive opt-in list right away. This will probably be the first video that you ‘take action’ on. You’ll be so excited about the possibilities, that I guarantee you’ll go and create your own squeeze page right away.
VIDEO 4 – MINI SITE COPYWRITING – PART ONE
Nothing happens until the sales copy is written. Graphics alone will never sell a product, but sales copy alone WILL. This video begins to demystify the mysterious process of writing words that make people whip out their credit cards and buy.
Specifically, you’ll learn:
- Why you need to learn copywriting, even if you “hate to write”
- What a compelling offer looks like, and how to tell the difference
- How to write an eyeball-grabbing headline that practically forces your readers to go through your entire page
- A simple trick you can use in your opening to make your reader want to learn more
There is no skill that is more important to your success than the ability to write killer sales copy. Make sure you pay extra attention to this video, as well as…
VIDEO 5 – MINI SITE COPYWRITING – PART TWO
This video dives right into the individual components of a killer sales letter. You’ll learn how to create the “secret structure” of a mini-site sales letter that makes big money. Specifically, you’ll learn:- How to create captivating body copy that draws your reader into the sales letter
- Bullets that force your reader to keep reading the whole page, and makes them insanely curious and want to buy your product
- How to take the risk off people’s shoulders, so they’ll feel safe buying from you
- How to craft your ‘call to action’, and get people to whip out their credit cards and buy immediately
- The secrets of writing a killer P.S. that helps seal the deal, and flip your prospect into a buyer instantly
This video covers a surprising amount of detail, especially considering that this course is not specifically about copywriting. Michael Rasmussen is definitely someone who over-delivers in his educational products.
VIDEO 6 – HOW TO AUTOMATE THE DELIVERY OF YOUR INFOPRODUCT
Unless you want to be chained to your computer, you must learn how to put your mini-sites on autopilot. The only thing you should be doing is driving traffic, and letting the site itself do all the work, including the work of instantly delivering the product to the customer.This video walks you through the process of automating your product delivery, so you can just relax, and collect the money. The best part is… once you have this automated system set up, you never have to touch it again.
VIDEO 7 – HOW TO “GROW” YOUR SALE
This video is guaranteed to be an eye opener for almost everyone who watches it – even the experienced marketers. Michael dives into some of the most effective ‘upselling’ techniques that I’ve ever seen.Nowhere else on the Internet have I seen such a thorough tutorial on how to increase the ‘size’ of your orders. You’ll learn:
- The psychology of ‘upselling’, and how to use it make your customer spend even more money with you. The best part? He’ll think it was his idea!
- The absolute best time to upsell your customer. This one will surprise you when you realize how much money you’ve been leaving on the table by skipping this step
- 5 simple techniques to increase your profit by up to 100%
If you’ve already got a mini site that’s up and running, this video will make a big difference for you right away. Use any of these ‘plug and profit’ strategies to increase your income literally overnight!
VIDEO 8 – CREATING AN AFFILIATE SALES FORCE
If there’s one thing I’ve noticed that all successful marketers have in common, it’s that they have a great affiliate program. They create a program that allows other people to make good money by promoting their products, and they get to just sit back and relax, while everyone else is doing the hard work of promoting FOR them.If you’ve ever dreamed of having an army of motivated sales people working hard to make you money, then you’re going to love this video. Michael will teach you:
- What an affiliate program is, and how to set one up very quickly
- Exactly what tools you need to give your affiliates (most people miss the mark here, so pay extra attention to this part)
- Why merely having an affiliate program is NOT enough to convince people to sign up, and what you can do instead to have people eagerly trying to become one of your affiliates
- How to motivate affiliates to sell for you
VIDEO 9 – MINI SITE MISTAKES TO AVOID
Let’s face it… it’s not enough to explain what you should do. You also need to know what mistakes you should avoid. Michael has already made these costly mistakes, but you don’t have to. You’ll learn:- Why people do judge a book by its cover… and how to capitalize on that for your mini-site
- The single biggest reason people don’t buy from a mini site, and how you can apply this ‘instant fix’
- The single biggest thing that will kill your mini-site (it’s not what you think, and making this mistake is a surefire way to drain money from your bank account FAST!)
- Two list building mistakes that’ll cripple your long-term profits
VIDEO 10 – SECRETS OF CREATING A PRODUCT FUNNEL
This video will walk you through the process of designing a product line that will make you a TON of money. There’s a lot more to it than you’d think, which is why this important concept (which was taken from direct marketing) gets it’s own video.After watching this video, you’ll understand why you can’t just have a single front end product, and you’ll know exactly what to do in order to get your customer to keep buying more and more expensive products from you… completely on autopilot!
This video is a MUST for any serious marketer who wants to make a lot of money from their online business.
VIDEO 11 – OUTSOURCING SECRETS FOR WORKING LESS, AND MAKING MORE
The title of this video says it all. You’ll learn all of Michael’s secrets for getting top notch freelancers to help you create your mini site empire in record time.Let’s face it, you can’t be an expert at everything that mini sites require. For example, it’s really tough to be a top notch graphic designer, while also mastering HTML, and then becoming a killer copywriter, on top of also creating the product itself.
And the list goes on and on. If you want to be efficient, and begin making money as fast as possible, outsourcing is the secret to making it happen. This video will show you exactly what to do, as well as some common (and very expensive) pitfalls to avoid.
VIDEO 12 – OUTSOURCING SECRETS FOR WORKING LESS, AND MAKING MORE
Let’s face it… it doesn’t matter how great your mini site is if you don’t get any traffic coming to it. Getting traffic can be one of the most confusing and mysterious parts of making money online IF you don’t get the proper education.Thankfully, Michael really dives in, and gives you a lightning fast education in this area. Specifically, you’ll learn:
- How to use Pay Per Click (PPC) advertising to get targeted traffic fast
- 3 ways to get targeted traffic without spending a dime
- ways to leverage the experience and contacts of other people to explode your traffic
- traffic strategies to avoid like the plague!
By the time you’re done with this video, you’ll know what to do right away to begin driving targeted visitors to your mini site.
These videos are all FREE at Mini Site Profits Exposed.
DELUXE VIDEOS
Mini Site Profits Exposed comes with 12 videos, and has more content than most 300 dollar home study courses. And as I mentioned before, it’s all FREE.If you decide that you want to continue your education, and get the biggest possible advantage, you can also upgrade to the deluxe course for a small fee. The deluxe course contains four full-length videos that each cover one advanced topic in great detail.
Here’s a breakdown of each video:
VIDEO 13 – DESIGNING A KILLER BACK END THAT RUNS COMPLETELY ON AUTOPILOT
This deluxe video could easily be a whole course in itself. It walks you though the entire process of setting up a back end that is completely automated using an autoresponder system.You’ll learn how to set up your autoresponder to automatically remove a person from your prospect list after he buys, and then insert him into your customer list. This is where your new autoresponder sequence will start promoting your back end products automatically.
Bottom line… if you want to make the big bucks like all the Internet marketing gurus, you need to create a back end that works hard for you while you’re out creating new mini sites and developing new products. This video will show you how.
VIDEO 14 – LIST BUILDING SECRETS
In this deluxe video, Michael will walk you through some of his best tactics for growing a massive list from your mini site. He’ll not only teach you what to add to your mini site, but he’ll also show you what you must REMOVE from your mini site in order to get the most possible subscribers.Building a list is about SO much more than just offering a free newsletter. In fact, Michael shows you five different things you can offer your readers to get them to instantly give you their name and email.
You’ll also learn the best places to actually put the opt-in email form on your mini site. You’ll also learn about pop ups and tell-a-friend scripts, as well as a bunch of other incredible tactics for growing your list.
You’ll find yourself referring to this video over and over again.
VIDEO 15 – MARKETING ACTIVITIES THAT MAKE YOU MONEY
When you think about all the ‘stuff’ you can do to drive traffic to your site, it’s hard to know what you should focus on first. This video will walk you through the four most important marketing activities you can do to drive traffic to your mini site.Once you master these four, you’ll never have to wonder what you should do when you start a new mini site. You’ll have an easy-to-follow road map for driving tons of targeted prospects to your site, so you can begin making money ASAP!
VIDEO 16 – MAKE MAXIMUM PROFITS FROM YOUR MINI SITE
In this final deluxe video, Michael will reveal his best kept secrets for squeezing maximum profit out of any mini site. These are techniques that you have NOT seen before, so you’ll want to pay extra close attention to this one.Think about it… if you’re going to put the time in, and set up a mini site the proper way (like Michael shows you in these videos), then it only makes sense that you’d want to make the most amount of money possible from it.
In this video, you’ll learn:
- How changing one sentence on your mini site could double your profits easily
- How to instantly increase the dollar amount of your average order (which puts more money into your pocket)
- The one thing you must add to your ‘download page’ that will instantly increase your income (with no extra work, once this thing is put into place)
- How to turn your actual product into a money making machine!
CONCLUSION
There’s a lot of information in these videos, and I hope you decide to check out Michael Rasmussen’s Mini Site Profits Exposed video course. Remember the course is absolutely free, so you have nothing to lose.Michael believes that it’s important for him to prove himself to you before he ever asks you to buy anything from him. He wants to show you that he will deliver you the absolute best education available anywhere, and he’ll gladly do it for free… just to win you over!
So go ahead and check out Mini Site Profits Exposed right now, and see what all the fuss is about. I highly recommend that you upgrade to the deluxe course as well.
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Just a quick post to let you know about a new tool that can be used to help build your list while you’re promoting other peoples’ products as an affiliate.
You’re probably hearing “the money is in the list” in your sleep by now, because just about everybody in online marketing keeps saying it.
In most cases it’s true, of course, so you should be building a list at every opportunity.
One of the disadvantages of selling as an affiliate is that it is usually the vendor who gets to build his list, while you, the affiliate, don’t usually get that opportunity. Now there is a dead simple way of building your list while promoting your affiliate links.
Affiliate Opt-in Generator is a program which generates pop-up screens that you can set up with a squeeze page offering a gift. The clever thing about it is that the pop-up appears right over the sales page of the affiliate product that you are promoting. So, whenever you promote an affiliate product, you can get your squeeze page to appear.
The program works by generating an encrypted HTML page that you upload to your own host. The file has your affiliate link embedded inside it, and instead of promoting your affiliate link, you promote your pop-up page. When a visitor click on your link, the pop-up file redirects them to the sales page as before, with your affiliate link. Then after a delay that you specify, your pop-up appears right in front of them.
Of course the visitor can choose to close it and continue reading the sales page, but there’s always the chance that they will take your offer, and you’ve then added them to your list.
Affiliate Opt-in Generator comes in two versions; Lite and Full. Of course, the full version gives you more features, but the Lite version does an excellent job too.
There’s a video showing you exactly how to use this software. Anyone who knows how to upload a file to their own host can get this running within minutes.
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This post contains a review of the Traffic Leads and Sales marketing system.
Probably the most difficult part of online marketing for beginners is building a list. For years, marketers have been saying “The money is in the list”, and in most cases, that is true as long as your list is of a good enough quality.
You often hear about the marketing “gurus” who have lists numbering in the tens or hundreds of thousands, so that whenever they promote anything to the list, they make a small fortune almost instantly.
Leveraging Other peoples’ Lists
The problem is, how do you go about building a list? When I first started out, my first list came from a Giveaway event. However, I was so far down the list of giveaways that I had only 6 people sign up. But the next Giveaway I joined, I emailed that list and they also signed up. As a result, my Giveaway was slightly higher up the list and I got 19 new signups. I continued this process with another Giveaway and built the list up to just over 100. It was slow going, but my list was building up exponentially.Let’s just stop and think about where those signups came from. Giveaways work by all members inviting other people to join them, and most people who join invite the members of their existing lists. So in effect, everyone is putting all their list members in the pot, and you get signups from any of them who are interested in your product gift.
You’re leveraging other peoples’ lists to build your own.Joint Ventures (JVs)
Joint Ventures with other experienced marketers have the same effect. The marketer sells your product to his list. In exchange, you market his product to your list, or he gets to keep a large proportion of the proceeds.
Getting a JV going with an experienced marketer is quite difficult if you’re just beginning, unless your product is unique and of outstanding quality and/or value.Giveaways went out of fashion, and JVs can be difficult to set up, so what alternatives are there?
Setting up a squeeze page and using article marketing or bought traffic is one way, but it it doesn’t leverage other peoples’ lists in the same way as the Giveaways and JVs did.Traffic, Leads and Sales
Click the image to sign up
Traffic Leads and Sales is a program that provides you with a product, but is more importantly a list-builder that leverages other peoples’ lists and/or marketing efforts.
The program is simplicity itself. Just like so many other marketing programs, you sign up and get an affiliate link to promote. Rather cunningly, it integrates directly into your own autoresponder service, so when any of your referrals sign up, they get added to your list automatically. It doesn’t end there, though. If any of your referrals go on to refer more people, they build their own list just as you are building yours, but the referrals are also added to YOUR list. In fact, this process continues down five levels.
And as they are added to your own autoresponder list, you get to market to them whenever you want.As well as building your list, the program can also be a source of income. By upgrading to any of the Silver, Gold or Platinum levels of membership. you earn an ever-increasing commission on your referrals who upgrade, right up to an incredible 100% commission for Platinum membership.
Finally, just for signing up to Traffic Leads and Sales, you get a bundle of 6 gifts worth $297.
Rating: 4 stars
As a list-building tool, it presses all the right buttons because it leverages your downline – you build your list from their efforts.
As a money-making tool it works quite well, rewarding you at a level commensurate with your level of investment in the program.
However, the commissions that you earn are a percentage of the membership upgrade fees from your referrals. To me, that feels a little like MLM or Pyramid Marketing. Fortunately, you’re not obliged to upgrade and you can still build your list, so it’s worth signing up for.Related Reading:
