CBIntuition
Making the most of ClickBank, Click2Sell and other Affiliate Programs
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Looking at my Clickbank Affiliate Analytics, over the past few weeks I have seen a gradual increase in the number of Hops via my affiliate links, due to more active promotion. Normally, I would be delighted by this, but in reality, my reaction to the statistics has been one of disappointment.
The Analytics view can display various stages in the purchasing cycle:
- Hops. This is a count of the number of times a visitor has clicked on one of my affiliate links to arrive at the sales page.
- Order Form Impressions.A count of the number of times that visitors have clicked through the Buy button to the order form.
- Order Form Submits. The number of times the Order Form has been submitted. Note that this doesn’t equate to the number of purchases because a payment might fail.
- Initial Sales. An initial count of the number of sales made. This may differ from the number of gross sales due to refunds etc.
There are a few others, but they are not relevant here.
What I have begun to find a little baffling is that the number of Hops is considerably higher than the number of Order Form Impressions. In some cases there have been countless Hops but zero orders. Surely if a product is attracting that much attention, it should have gained a number of Order Form Impressions! So I set out to find out why.
Too Expensive?
Was the product on offer too expensive for most people to consider buying?
I checked a lot of the sales pages and found the prices to be fairly average.Bad Sales Copy?
Perhaps the sales copy was so bad that people decided not to buy.
Again, the copy didn’t seem too bad. Not bad enough to put too many buyers off.Eureka!
Then I noticed that there was something in common with most of the pages that were getting a lot of hops but no sales. That thing was a pop-up window containing a squeeze page with an offer of a free report.Why would that affect sales?
- It breaks one of the fundamental rules of marketing. The pop-up side-tracks a visitor who might otherwise have gone on to buy the product.
- Having obtained a free item, the visitor decides not to purchase the product after all.
There could be a genuine reason why the vendor does this.
He wants to build a list and adds the squeeze page in order to do so. There are better ways than this to build a list as a Clickbank vendor.Or is there something a little more sinister going on here?
Let’s say a visitor finds your affiliate link and follows it to the sales page. Clickbank registers that you have made the referral, so if the visitor goes on to purchase, you earn your commission.
But the visitor is distracted by the pop-up squeeze page. He sees an attractive offer for a free report, ebook, course etc., and goes for it. He enters his details in the squeeze page and goes to check his email for a download link. He follows that link and goes to pick up the free product – maybe being given bonuses and/or exposed to a One-Time-Offer (OTO).
By the time he has picked up all this free stuff and maybe purchased an OTO, he has forgotten about the original product, or decides not to buy it because he has bought something else. Consequently, the browser window containing the original sales page gets closed.
You’ve lost your commission because the visitor didn’t buy. Oh well! Chalk that one up to experience.
But wait! The vendor has captured the details of the visitor and has him on a mailing list. Now he can send that visitor an email selling the original product via a different page that isn’t via ClickBank.
You have unwittingly built that vendor’s list, and failed to earn any commission while doing so.
There is the possibility that the visitor will continue to purchase the original product via your link, but the chances have been considerably reduced.
Whatever the reason for adding this distracting pop-up, you as an affiliate are likely to lose your commission. It’s not in the spirit of ClickBank or Affiliate Marketing for that matter.
So if you’re an affiliate, take care to check out the sales page before you promote the link. It could be designed to get round the affiliate payment system. As a result, the vendor makes more money and builds a list while you make no money at all.
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In a break from previous weeks, instead of listing new Clickbank Products, this week we are listing the Top-10 best selling Clickbank products.
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Secrets To Dog Training *Updated*
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Verbarrator – Spanish Verb Conjugation Software.
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Cell Phone Treasure – Make Money With Cell Phones!
The New And High Converting System From Adam Horwitz That Teaches The Complete Newbie How To Make An Absolute Killing With Affiliate Marketing Through Cell Phones. This Is A Must See!$ Just Out $ How To Make Money With Cell Phones And Mobile Marketing!
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Pregnancy Miracle(tm):*Top Pregnancy/Infertility Book On Cb* $45/Sale!
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Earn $24 Payout Per Sale $$$ *** Best-selling Parenting Product Of 2010 *High Conversion Rates* – Sells Like Hotcakes!!! Parenting/Family/Mothers Market – Basically Anyone With Children Will Buy This – Customers Love This Product.Plan Your Baby Boy Or Baby Girl.
Ultimate Guide In Baby Gender Planning. Highest Payout And Commission @ $47/sale And $17 (o.t.o) For Baby Boy Or Girl Gender Selection Guide With High Conversion Rates.Como Quedar Embarazada Naturalmente En 60 Días.
Excelente Conversión Y Grandes Ventas. La Más Alta Comisión De CB. Ayuda A Afililados. La Mejor Guía En Español Sobre Fertilidad. Aprovecha Para Ser Uno De Los Primeros En Tener Ganancias Rápidas. Combatir La Infertilidad. Como Tener Un Embarazo.Pick The Gender Of Your Baby.com.
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The Look Good Feel Great Pregnancy Kit. Introducing Our Ultimate Pregnancy Package. Strong Copy, Good Conversions And High Payout. International Best Seller For Past 4 Years.Maternity Acupressure Guide: Easier, Shorter And Safer Birth.
Best Selling Guide Since 2005! Praised By Real Customers! Very Low Refund Rate. Natural And Safe Maternity Acupressure Method For Pregnancy, Inducing Labor At Home & Getting Effective Relief From Labor Pains.Personal Path To Pregnancy ™ $$$Bonuses, Contests, Upsells$$$.
Top Affiliate Makes $100k++ Converts At 4% To 15%. 'Most Comprehensive Pregnancy Program To Get Pregnant Faster'My Out-Of-Control Teen.
Audio/Video EBook(R) Plus Online Parent-Coaching For Parents With Out-of-Control Teens.End Morning Sickness Ebook.
Revolutionary Natural Technique That Ends Morning Sickness For 95% Of Suffers.Category: Politics / Current Events
2012 – The Antichrist Identity Full 3 Part Series.
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The New World Order Assimilation Dossier.
Discover The Illuminati Secrets Of The New World Order.Grassroute Guide: Leadership Training For Non Profit Organizations.
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Highly Acclaimed! The Absolute Truth About Dalits, Caste System And Untouchability. Separates The Reality From The Misinformation. Accomplished And Well-known Author. 40% Payout.Category: Reference
Gov-Auctions.org – #1 Government & Seized Auto Auctions. Cars 95% Off!
Highest Paying Car Auction Site On Cb! #1 Trusted US Government, Police, Repos & Seized Vehicles Auction Site (incl. Real Estate). Make $33 Or $27 Real Net Profit At 75%. Genuine Product & Acclaimed Customer Service = Min Refunds. Incredible Conversions!Car-Auction.com – ***We Pay Bonuses On All Our Sites!
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I Was Fired By The Airlines, So This Is My Revenge! This Angry Ex-travel Agent Will Reveal The Deepest, Darkest Secrets Of The Airline Industry To Show How You Can Obtain Tickets At Ridiculously Low Costs! Amazing Conversions. CB Affiliates Earn 75%!Get Your Federal Firearms License 2009.
New 2009 Ffl Kit To Help You Get Your Federal Firearms License And Buy Guns Wholesale. We Are A Licensed Dealer. New 2009 Updates.How To Write Your Own EBook(R) In 7 Days!
Write And Publish Your Own Outrageously Profitable EBook(R) In As Little 7 Days – Even If You Cant Write Or Type!TheFreeCar.com – Get Paid To Drive!
Drive A Free New Car Or Get Paid Up To $3200 Every Month To Drive Your Own Car Like You Normally Do. Great Conversions + 75% Aff.Wholesale Designer Handbag Directory.
The Most Comprehensive Directory Of Legitimate, Authentic Designer Handbag & Accessory Wholesale Suppliers–Prada, Fendi, Gucci, Coach, & More! Excellent Product For Those Looking For High-fashion Wholesalers. High Conversions & Low Refund Rate!Ex-Cruise Ship Officer Reveals Insider Secrets Of The Cruise Industry.
Conversions Have Increased By 100% In 2010 With Tweaked Sales Page! #1 Cruise Savings Guide On Cb. Unlimited Market – Every Cruise Passenger Is Guaranteed To Reduce The Cost Of Their Cruise With These Insider Secrets. 70% Commission, Low Refund Rate.Speeding Ticket Secrets — Huge Untapped Niche $$$.
Insider Tips, Tricks And Strategies To Beat Speeding Tickets! — Over 100,000 Get A Speeding Ticket Everyday — Endless Supply Of Customers — High Converting Sales Letter (1:45) — Promote To The Right Crowd And Make A Killing.Auto Auction Center.
Best Conversions Ever- Pays %75 Per Sale. Easy Ppc Sales!Category: Self Help
The Magic Of Making Up (Get Your Ex Back).
A Hungry Crowd That Is Desperate For Help Makes You A Lot Of Easy Sales. Help Keep Relationships Together And Make 75% Commission Too. Virtually Unlimited Traffic Now And In The Future. For Free Articles, Video And Help See Affiliate Page.Panic Away -End Anxiety And Panic Attacks.
Yet Another Commission Increase! Now Earn 70% Of Each Sale. That Is $43 For You Per Sale. Sign Up To The Affiliate Area: PanicAway.com/affiliates (7 Years On CB).Get Your Ex Boyfriend Back (5.4% Conversion Rate).
This Is A Very Desperate Niche. The Sales Page Is Professionally Designed And Converts Very Well. Send Some Targeted Traffic To My Professionally Written Sales Page And Find Out For Yourself How Well It Converts For Yourself! Very Low Refund Rate.The Prosperity Blueprint.
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Best Seller On CB For Over 4 Years! Women Love These Insights About Men Which They Won't Find Anywhere Else. See Our Affiliate Page For Articles, Tools, Etc. In Addition, My Support Staff Is Here To Help. Call 1-404-579-4437.500 Lovemaking Tips & Sex Secrets.
More Passion & Intimacy With Great Sex From Oprah Romance Expert – Selling Like Wildfire. Lots Of Resources For Affiliates. 500lovemakingtips.com/affiliates.html One Of The Few Real Relationship 'experts'. 3 Year Autoresponder For Affiliates.1:20 Conversion Rate! Get Your Ex Girlfriend Back.
$31.85 Per Sale. 1:20 Conversion Rate. Send 20 – 30 Targeted Visitors To My Site And Find Out For Yourself. 1) Super Low Refund Rate. 2) Professionally Designed Sales Page For Max Conversions. 3) Affiliate ToolsThe Forgotten Laws.
Anyone Interested In The Law Of Attraction Or The Secret Will Buy This Product. Conversions Guaranteed! The Biggest Launch In The Personal Development Market On CB.GuyGetsGirl.com.
Pickup, Dating And Seduction Guide Paying Up To $49 Per Sale. Increased Payout To Maximum 75% With Upsell!Category: Software & Services
PeopleSearchAffiliates.com: #1 For Over 2 Years.
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Fapturbo Is The Only Automated Forex Income Solution That Doubles Real Monetary Deposits In Under 30 Days. No Backtest Tricks. The Best Converting And Best Performing Forex Product On The Planet, Period. No Wonder It Sells Like Candy.Registry Easy – #1 Converting Registry Cleaner & System Optimizer.
Stunning Conversions With Extremely Low Refund Rate. Dedicated Affiliate Support. Extraordinary Customer Service. Any Kind Of Conversion Tracking & Multiple Landing Pages. Talk To Us!Forex MegaDroid Robot.
Automatic, 100% Hands-Free Forex Robot Uses Rcpta Technology And Breaks All Records. Amazing Conversion Rate Due To Great Reviews And Marketing/Product Originality. Last Robot We Launched Achieved 31% Conversion Rate! Very Low Refunds, Very High Payout!Satellite Tv For PC -The Highest Paying PC Tv Product In The World!
Highest Payouts – Guaranteed! Earn 75% + Bonuses. Patent-pending Technology!Social Bookmarking Automation Software Blog Comment Software.
Get Targeted Traffic, High Pr Backlinks From BookmarkingDemon.com – Social Bookmarking. BlogCommentDemon.com – Blog Commenting And Finder For Related Themed Link. To Promote Our 2 High Converting Products Visit Http://edwinsoft.com/affiliate.htm.InteliGator – Online Investigations.
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Top Driver Affiliates Make $20,000+ Per Day. Get Filthy Rich Selling Driver Robot, The Top-converting Driver Product.Government-Records.com – **We Want To Pay You A Bonus – Contact Us!
Over 1 Billion Public Records In Our Databases! We Have The Highest Quality Background Investigations Service On CB For More Than 5 Years! Now You Can Have Your Own Website & Connect To Our Backend Service Using Our Direct Orderform Hoplinks! 75% + Bonus!Category: Spirituality, New Age & Alternative Beliefs
2012 Official Countdown To December 21, 2012.
The #1 2012 Product On CB And The Internet. This Will Be The Most Talked About Topic Around The World For The Next 3 Years. High Search Volume, Cheap Traffic, High Conversions, Great Product, $33+ Per Sale *Huge Earning Potential*.Power Of Conversational Hypnosis + Future Commissions & 20+ Products.
The #1 Hypnosis Site For 3 Reasons-(1) Up To CB Maximum $150 Commissions + $25.85 Monthly (2) Killer Converting Sales Letter (3) 20+ Other Products On The Same Account That You Get Credit For.The Numerologist.
Numerology Readings That Will Shock You!Hypnosis Downloads 75% Com! High Conv RichardMacKenzieDirect 40+ Prods.
75% Commission! Stopping Smoking, Insomnia, Impotence, Jealousy, Anger And Stress Management, Premature Ejac, Fear Of Flying, Nail Biting, Panic Attacks, Depression, Procrastination, Motivation, Fibromyalgia, Public Speaking, Obsessive Compulsive Disorder.Manual De Los Maestros Hechiceros. Excelentes Ventas. 75% Comisión.
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Make Tons Of Money Here. Huge Untapped Market! CB Screenshots From Affiliates With ProofDr. Robert Anthony – The Secret Of Deliberate Creation And More!
Earn 50% Commissions! Dr. Robert Anthony Acknowledged Inspiration Behind 'The Secret' Takes Deliberate Creation And The Law Of Attraction To The Next Level!Astral Projection Underground – 18 Part Audio Course.
If You Are An Affiliate Interested In The Mind-power/ Paranormal Niche, Don’t Miss This! A High-quality 18-Part Audio Course.2012 Unlocked — Powered By Webseeds.com – *Proven Products*
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The Simple Golf Swing – 75% Commission – 2.34% Conversion.
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Best-selling EBook And MP3 Files For All Golf Skill Levels. Two Offers On Same Page ($37 And $47) And New Upsell Provides Great Conversions. You Get Paid Up To $50.43 Per Sale.75% Hot Market Payout! Self Defense, Martial Arts & Survival Training.
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Converting Like Crazy! Most Comprehensive How To Jump Higher Program With Ebook, Videos, IPod Workouts, Training Logs. Great For Basketball, Volleyball, Football Athletes.Online Tv.
Watch 3000+ Channels Online.Instant Slice Cure – Golf.
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Disney World Vacation And Savings Travel Guide.
Ex-Disney Employee Reveals Insider Secrets.Insider Secrets To Cheap Flights – Downsized Agent Reveals All.
Air Travel Will Always Be Expensive And People Will Always Want To Save Big Money On Flights. Super Conversions, Almost Unlimited Article Writing Potential. Great Product For New Internet Marketers. 75% Commission = Over $20 US Per Sale.RV Education 101.
RV Expert Mark Polk Is The Producer & Host Of Americas Most Highly Regarded Series Of DVDs, Videos, Books, And E-books. Polk Provides RVers With Qualified RV Information, Tips And Safety Advice.Rv Check-List.
A Great Checklist For RVers That Takes You Through The Pre-buying Inspection Process, The Pdi, And Then What To Do And Look Out For When Setting Up And Breaking Camp.Italy From The Inside EBook
The Definitive Survival Guide For Travelers. Unique EBook(R) Targeting First Time Travelers To Italy. Ideal For Agencies, Schools.For The Traveler.
Interstate Rest Area Guide, RVers Guide To Dump Stations, And The Wal-Mart Directory.RV Or Motorhome Comprehensive Travel Diary Software.
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A Membership Site That Teaches Travelers How To Build, Optimize, And Monetize A Travel Blog. Includes 12 Lessons, Blog, And Forum! Perfect For Any Travel-related Website Or Blog. Developed By A Popular Travel Blogger!A Second Home In New Zealand.
Unique Guide Reveals Insider Secrets On How To Migrate, Live, Work Or Invest In New Zealand The Smart Way.Related Reading:
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If you have ever bought a downloadable ebook or video package online, the chances are that when you arrive at the download page, you will see a number of “unannounced bonuses”. These are usually free products that are related to the item that you have just purchased. The whole concept of these bonuses is part of building a rapport with your customers. They buy a product from you and you get more than you bargained for. It makes you feel better about buying the product (if it was quite expensive, you might now feel justified in buying it because of all the extra content you have received).
Feeling good about something you have bought usually reflects on the vendor – you feel good about buying from that vendor. This in turn builds trust and you are more likely to buy from them again, knowing that they usually over-deliver.
Keeping up with The Joneses
Now let’s look at it from the vendor’s point of view, because if you’re running or starting a business, you become the vendor. You might be thinking it would be a good idea to include a number of unannounced bonuses with your products, and you’d be right – you also need to build a rapport with, and gain trust from your customers. Looking at it a little more cynically, you might fell obliged to include bonuses, just to keep up with the competition in the online world.Bonus Material
So now you need a source of bonus material. Perhaps you found it difficult enough to get your first product together, so you’re not looking forward to creating more. Well of course, you don’t have to – there’s plenty of MRR (Master Resale Rights) and PLR (Private Label Rights) material out there that you could use.
These are sometimes available for free, but the better-quality stuff needs to be purchased.
Now wouldn’t it be good if instead of paying for your bonus material, you got paid for it? Believe it or not, it IS possible.I recently bought a package that, like so many others, came with 5 unannounced bonuses. The first item on the list of bonuses was an ebook, which I simply downloaded from the vendor’s site. The other 4 items, however, were all affiliate links to other free products. Obviously, affiliates don’t make money from free products, but they do get a cut from the OTOs (One-Time-Offers) that are presented to the customers when they sign up.
So, if you are an affiliate for any free products that pay out on the OTO, or you have other related products that you giveaway, why not use them as a source of “unannounced bonuses”? If you know any other marketers who work in a related field, why not strike up a joint venture with them to promote each other’s product as unannounced bonuses?
Finding free products with affiliate programs is not difficult – you’ve probably signed up for some yourself. Did you ever use those affiliate links after you signed up? Probably not. What a great way to resurrect them and potentially make some money.
Why Unannounced?
You often see sales pages offering bonus items, so why include unannounced bonuses?
There are a few good reasons:- The customer already feels good about getting the advertised bonuses, but to be given even more once they’ve paid makes them feel even better. It all helps to build the relationship with the customer.
- They might be added at the last minute – especially if they are part of a JV with another marketer. They can be added to or removed from the download page at will. It’s likely that the sales page will be cached by the search engines, but the download page will not, so the download page can be changed at any time without causing any problems.
- You might not want your competition to know that you are giving them away – especially if it is one of your own products that you are testing. They’ll find out eventually, of course, but by then it might be too late.
Marketers don’t give away additional products because they are feeling generous – it’s because they know they get more sign-ups and sales if they do. Start delivering bonuses and “unannounced” bonuses with your products and see what difference it makes.
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As an affiliate, you’re always dancing to the tune of the Vendor. If he cancels the affiliate program, you’ve lost an income stream (hopefully it’s not your only income stream!). If he reduces the commission paid, your income can drop severely. As an affiliate, you’re definitely not in control.
As if that wasn’t bad enough, every time you make a sale through your affiliate link, you’re adding to the Vendor’s list. You recommend the product to the customer, and then the Vendor takes over. That customer becomes just another ship that passes in the night.
It gets worse! Not only have you added a customer to your Vendor’s list, he can now direct-mail that customer with promotions of other products. If he releases a new product, he’ll mail his list directly before opening up an affiliate program, so there is no chance that as an affiliate, you will make that future sale to the same customer.
You might argue that there are always more customers available – hundreds or thousands of people come online for the first time every day. That’s true, but it’s a lot easier to sell to a list than to attract new customers.
The conventional Affiliate mechanism doesn’t include the opportunity to build your own list. You direct customers to the sales page and your job is done. If the sales page does its job, the sale is made and you get your commission.
You may well have heard of “Super-Affiliates”. They are the people who make hundreds of affiliate sales every week and earn a very good living from it. How do you reach the status of Super-Affiliate? By building lists. By capturing the details of interested parties, the Super-Affiliate builds his lists. He knows what the people on his list are interested in, so he can target them with related products. But how does the Super-Affiliate get people to sign up to his lists while directing the customers to a slaes page?
The answer is simple. By offering a free gift that is related to the product that he is promoting, and there are different approaches to doing this.
The Bribe
The affiliate writes a review of the product and posts it on his website, blog etc. He then tells visitors to his site that if they buy the product through his link and forward the confirmation email to him, he will send them a free gift.
The customer makes the purchase and sends the affiliate the required proof by email. The affiliate can then capture the customer’s name and email address, knowing that they are not only interested in the product, but they actually went ahead and bought it.This approach tells the buyer that he is an affiliate and that he will be making a commission from the sale, and that puts off some buyers. However, the method has been used quite successfully by some of the top marketers, so don’t rule it out.
The Freebie Up-Front
This is a very similar approach except that the free gift is offered as an incentive to sign up to a list. After signing up, the visitor is sent to a thank-you page. On that page, they are then told about the product being promoted. In fact, the thank-you page could even be the product sales page.
The disadvantage with this method is that the visitor could take the free gift and not go on to buy the product. However, you do have them on your mailing list, so it’s possible that you make more money from future promotions direct to your list. Alternatively, you could defer promoting the product to them at his point and use your autoresponder’s messages to sell it to them.Personally, I prefer this second method, It’s a bit more subtle than the first, and it gives you the opportunity to start building a relationship with that person before you try to sell them something.
Free products
There are a lot of MRR and PLR ebooks, reports and software available on all manner of subjects. It’s quite easy to find some suitable free gifts to offer to your visitors. Even better – create your own – it will be unique.Autoresponders
If you’re going to build a list, you’ll need an autoresponder. It’s possible to build a list without one, but with the effort involved in maintaining it, you’ll begin to regret not using an autoresponder.
The best and by far the easiest to use autoresponder in my opinion is Aweber. I started out with Aweber, moved to two others and ended up switching back to Aweber because I found the others too confusing or quirky.
Aweber are constantly adding new features and refining their existing ones, and you can set up as many lists as you want. If you don’t have an autoresponder, I truly recommend that you go for Aweber. You get the first month for just $1, just to try it out. it has to be worth giving it a shot for $1.Related Reading:
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Most Internet marketers understand that having mini-sites is the fastest and easiest way to make money online. They don’t require a lot of time, energy, or money to set up, and once you’ve got one up and running, you can sit back and just collect money from all the sales you’re making.
At least… that’s how it’s supposed to be, right?
The truth is that mini-sites really ARE easy to set up. They really DON’T require much time, energy, and money to set up. So why is it that so few people actually make money with their mini-sites?
The answer is that they never learned how to actually turn their mini-site into a profitable money-maker that runs completely on autopilot. The good news is…
IF YOU WATCH THESE VIDEOS, YOU’LL LEARN EXACTLY HOW TO DO IT!
Here’s what this is all about: My colleague Michael Rasmussen has a video course that will walk you through the process of creating a killer mini-site from the ground up, and then he’ll also teach you how to actually start making money with it right away and into the future.
If you’ve been looking for help with monetizing your mini-sites, then this is exactly what you need. The best part? The videos are FREE! I’ll tell you more about that later. First, I’ll discuss the videos themselves.
(If you’re in a hurry, you can just check the videos out right now for free)
Here’s the URL: Mini Site Profits Exposed.OVERALL QUALITY
It’s important to note that these are online videos that you access from your web browser. Michael uses Camtasia Studio to create these videos, which is the premier software for creating screen capture tutorials such as these.The first thing I noticed when I hit the play button on the first video was the incredible production quality. These are NOT your ordinary screen capture videos. In fact, I don’t think I’ve ever seen someone make videos that are this high quality before.
He uses beautifully created graphics to pass his wisdom along to you, and the sound quality is the highest you will ever hear in an Internet marketing product. They sound like they were recorded in a professional studio.
Michael explained to me that he was sick and tired of seeing all the low quality videos out there, and so he set out to create something different in order to raise the bar in our industry. I think that, when you see Mini Site Profits Exposed for yourself, you’ll agree that he has succeeded.
THE ACTUAL VIDEOS
Here’s a brief summary of each video. Obviously it’s impossible to list every single thing here, but I want you to get a feel for what each one covers, and how well it covers it.(Don’t forget that if you want to check out these FREE videos now, go to Mini Site Profits Exposed.
VIDEO 1 – INTRODUCTION
This video introduces you to the entire course, as well as the teacher himself. You’ll learn what you can expect from the course, and why it’s structured the way it is.Michael realizes that you may not have heard of him, and so he spends some time establishing his credibility with you by sharing some of his biggest successes. It doesn’t come across as bragging at all. Michael explains that, in order for you to get value from his teaching, you need to have faith that the teacher actually knows what he’s talking about. By the end of this video, you will have no doubt.
I’ve known Michael for a couple of years now, and I can vouch for the quality of his products.
By the way, this is a good lesson for all of us product developers. If you want people to accept you as an authority on any subject, you first need to establish your credibility with the reader. That way he’s willing to relax, and trust that what you’re telling him is sound advice.
VIDEO 2 – THE BASICS
This video will introduce you to the basics of mini-site marketing. This will set the foundation that all future learning will rest upon, so it’s important to pay close attention to this one.You’ll learn:
- What mini-sites are, and what makes them different from regular content sites
- Which businesses they work well for… and which ones they don’t
- The right mindset to have when it comes to creating mini-sites as part of your online business strategy
- And the different tools you need to get started
This is a great video, and does an excellent job of kicking things off, and building the foundation for the rest of the course.
VIDEO 3 – SQUEEZE PAGES
This is probably one of the most useful videos of the entire course. Every Internet marketer needs to build an email list, but how do you do it? What is the best way to capture the most opt-ins?The answer is ‘squeeze pages’. This video will teach you:
- Why using a squeeze page is far superior to other opt-in methods
- The single most important thing you must include at the top of your squeeze page to skyrocket your opt-in rate
- The secret structure of a squeeze page, and why most marketers get it wrong (which costs them a LOT of money)
- The most important to include in your opt-in process that will make sure that people actually receive your email
After watching this video, you’ll know everything you need to know to start building a massive opt-in list right away. This will probably be the first video that you ‘take action’ on. You’ll be so excited about the possibilities, that I guarantee you’ll go and create your own squeeze page right away.
VIDEO 4 – MINI SITE COPYWRITING – PART ONE
Nothing happens until the sales copy is written. Graphics alone will never sell a product, but sales copy alone WILL. This video begins to demystify the mysterious process of writing words that make people whip out their credit cards and buy.
Specifically, you’ll learn:
- Why you need to learn copywriting, even if you “hate to write”
- What a compelling offer looks like, and how to tell the difference
- How to write an eyeball-grabbing headline that practically forces your readers to go through your entire page
- A simple trick you can use in your opening to make your reader want to learn more
There is no skill that is more important to your success than the ability to write killer sales copy. Make sure you pay extra attention to this video, as well as…
VIDEO 5 – MINI SITE COPYWRITING – PART TWO
This video dives right into the individual components of a killer sales letter. You’ll learn how to create the “secret structure” of a mini-site sales letter that makes big money. Specifically, you’ll learn:- How to create captivating body copy that draws your reader into the sales letter
- Bullets that force your reader to keep reading the whole page, and makes them insanely curious and want to buy your product
- How to take the risk off people’s shoulders, so they’ll feel safe buying from you
- How to craft your ‘call to action’, and get people to whip out their credit cards and buy immediately
- The secrets of writing a killer P.S. that helps seal the deal, and flip your prospect into a buyer instantly
This video covers a surprising amount of detail, especially considering that this course is not specifically about copywriting. Michael Rasmussen is definitely someone who over-delivers in his educational products.
VIDEO 6 – HOW TO AUTOMATE THE DELIVERY OF YOUR INFOPRODUCT
Unless you want to be chained to your computer, you must learn how to put your mini-sites on autopilot. The only thing you should be doing is driving traffic, and letting the site itself do all the work, including the work of instantly delivering the product to the customer.This video walks you through the process of automating your product delivery, so you can just relax, and collect the money. The best part is… once you have this automated system set up, you never have to touch it again.
VIDEO 7 – HOW TO “GROW” YOUR SALE
This video is guaranteed to be an eye opener for almost everyone who watches it – even the experienced marketers. Michael dives into some of the most effective ‘upselling’ techniques that I’ve ever seen.Nowhere else on the Internet have I seen such a thorough tutorial on how to increase the ‘size’ of your orders. You’ll learn:
- The psychology of ‘upselling’, and how to use it make your customer spend even more money with you. The best part? He’ll think it was his idea!
- The absolute best time to upsell your customer. This one will surprise you when you realize how much money you’ve been leaving on the table by skipping this step
- 5 simple techniques to increase your profit by up to 100%
If you’ve already got a mini site that’s up and running, this video will make a big difference for you right away. Use any of these ‘plug and profit’ strategies to increase your income literally overnight!
VIDEO 8 – CREATING AN AFFILIATE SALES FORCE
If there’s one thing I’ve noticed that all successful marketers have in common, it’s that they have a great affiliate program. They create a program that allows other people to make good money by promoting their products, and they get to just sit back and relax, while everyone else is doing the hard work of promoting FOR them.If you’ve ever dreamed of having an army of motivated sales people working hard to make you money, then you’re going to love this video. Michael will teach you:
- What an affiliate program is, and how to set one up very quickly
- Exactly what tools you need to give your affiliates (most people miss the mark here, so pay extra attention to this part)
- Why merely having an affiliate program is NOT enough to convince people to sign up, and what you can do instead to have people eagerly trying to become one of your affiliates
- How to motivate affiliates to sell for you
VIDEO 9 – MINI SITE MISTAKES TO AVOID
Let’s face it… it’s not enough to explain what you should do. You also need to know what mistakes you should avoid. Michael has already made these costly mistakes, but you don’t have to. You’ll learn:- Why people do judge a book by its cover… and how to capitalize on that for your mini-site
- The single biggest reason people don’t buy from a mini site, and how you can apply this ‘instant fix’
- The single biggest thing that will kill your mini-site (it’s not what you think, and making this mistake is a surefire way to drain money from your bank account FAST!)
- Two list building mistakes that’ll cripple your long-term profits
VIDEO 10 – SECRETS OF CREATING A PRODUCT FUNNEL
This video will walk you through the process of designing a product line that will make you a TON of money. There’s a lot more to it than you’d think, which is why this important concept (which was taken from direct marketing) gets it’s own video.After watching this video, you’ll understand why you can’t just have a single front end product, and you’ll know exactly what to do in order to get your customer to keep buying more and more expensive products from you… completely on autopilot!
This video is a MUST for any serious marketer who wants to make a lot of money from their online business.
VIDEO 11 – OUTSOURCING SECRETS FOR WORKING LESS, AND MAKING MORE
The title of this video says it all. You’ll learn all of Michael’s secrets for getting top notch freelancers to help you create your mini site empire in record time.Let’s face it, you can’t be an expert at everything that mini sites require. For example, it’s really tough to be a top notch graphic designer, while also mastering HTML, and then becoming a killer copywriter, on top of also creating the product itself.
And the list goes on and on. If you want to be efficient, and begin making money as fast as possible, outsourcing is the secret to making it happen. This video will show you exactly what to do, as well as some common (and very expensive) pitfalls to avoid.
VIDEO 12 – OUTSOURCING SECRETS FOR WORKING LESS, AND MAKING MORE
Let’s face it… it doesn’t matter how great your mini site is if you don’t get any traffic coming to it. Getting traffic can be one of the most confusing and mysterious parts of making money online IF you don’t get the proper education.Thankfully, Michael really dives in, and gives you a lightning fast education in this area. Specifically, you’ll learn:
- How to use Pay Per Click (PPC) advertising to get targeted traffic fast
- 3 ways to get targeted traffic without spending a dime
- ways to leverage the experience and contacts of other people to explode your traffic
- traffic strategies to avoid like the plague!
By the time you’re done with this video, you’ll know what to do right away to begin driving targeted visitors to your mini site.
These videos are all FREE at Mini Site Profits Exposed.
DELUXE VIDEOS
Mini Site Profits Exposed comes with 12 videos, and has more content than most 300 dollar home study courses. And as I mentioned before, it’s all FREE.If you decide that you want to continue your education, and get the biggest possible advantage, you can also upgrade to the deluxe course for a small fee. The deluxe course contains four full-length videos that each cover one advanced topic in great detail.
Here’s a breakdown of each video:
VIDEO 13 – DESIGNING A KILLER BACK END THAT RUNS COMPLETELY ON AUTOPILOT
This deluxe video could easily be a whole course in itself. It walks you though the entire process of setting up a back end that is completely automated using an autoresponder system.You’ll learn how to set up your autoresponder to automatically remove a person from your prospect list after he buys, and then insert him into your customer list. This is where your new autoresponder sequence will start promoting your back end products automatically.
Bottom line… if you want to make the big bucks like all the Internet marketing gurus, you need to create a back end that works hard for you while you’re out creating new mini sites and developing new products. This video will show you how.
VIDEO 14 – LIST BUILDING SECRETS
In this deluxe video, Michael will walk you through some of his best tactics for growing a massive list from your mini site. He’ll not only teach you what to add to your mini site, but he’ll also show you what you must REMOVE from your mini site in order to get the most possible subscribers.Building a list is about SO much more than just offering a free newsletter. In fact, Michael shows you five different things you can offer your readers to get them to instantly give you their name and email.
You’ll also learn the best places to actually put the opt-in email form on your mini site. You’ll also learn about pop ups and tell-a-friend scripts, as well as a bunch of other incredible tactics for growing your list.
You’ll find yourself referring to this video over and over again.
VIDEO 15 – MARKETING ACTIVITIES THAT MAKE YOU MONEY
When you think about all the ‘stuff’ you can do to drive traffic to your site, it’s hard to know what you should focus on first. This video will walk you through the four most important marketing activities you can do to drive traffic to your mini site.Once you master these four, you’ll never have to wonder what you should do when you start a new mini site. You’ll have an easy-to-follow road map for driving tons of targeted prospects to your site, so you can begin making money ASAP!
VIDEO 16 – MAKE MAXIMUM PROFITS FROM YOUR MINI SITE
In this final deluxe video, Michael will reveal his best kept secrets for squeezing maximum profit out of any mini site. These are techniques that you have NOT seen before, so you’ll want to pay extra close attention to this one.Think about it… if you’re going to put the time in, and set up a mini site the proper way (like Michael shows you in these videos), then it only makes sense that you’d want to make the most amount of money possible from it.
In this video, you’ll learn:
- How changing one sentence on your mini site could double your profits easily
- How to instantly increase the dollar amount of your average order (which puts more money into your pocket)
- The one thing you must add to your ‘download page’ that will instantly increase your income (with no extra work, once this thing is put into place)
- How to turn your actual product into a money making machine!
CONCLUSION
There’s a lot of information in these videos, and I hope you decide to check out Michael Rasmussen’s Mini Site Profits Exposed video course. Remember the course is absolutely free, so you have nothing to lose.Michael believes that it’s important for him to prove himself to you before he ever asks you to buy anything from him. He wants to show you that he will deliver you the absolute best education available anywhere, and he’ll gladly do it for free… just to win you over!
So go ahead and check out Mini Site Profits Exposed right now, and see what all the fuss is about. I highly recommend that you upgrade to the deluxe course as well.
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